The brief was to promote travel with P&O Ferries, increasing sales and highlighting ‘free £20 food voucher’ promotion.
I created all the on-screen graphics for the TVC spot, sourced imagery for the marketing campaign, designed press ads, created die-cut direct mail pieces that made use of the ships’ portholes, animated social posts, and crafted magazine adverts to support of the campaign.
All aligning to brand guidelines,
Story board and graphic for the Tv advert.
Press adverts, Die-cut direct mailers, animated social posts & magazine adverts for the campaign.
